Sherb was born and raised in the fleet business. He is the former President of Bobit Business Media and group publisher of major fleet publications like Heavy Duty Trucking and Work Truck, along with their websites and events.  Sherb knows the fleet business from years of listening to marketers and fleet managers alike.  Fun fact: If grilled cheese were a health food Sherb would be Superman!

For the last 25+ years Michelle has been in sales and marketing consulting for numerous businesses in fleet, beauty, and real estate markets.  She has helped with content, marketing and advertising strategy, working with anyone from mom-and-pop companies to large companies like L’Oréal and Revlon.  Fun fact: Michelle loves doing

Katie is our director of content and events.  She’s working on a Masters degree at NYU when she isn’t developing great fleet safety content for our websites and Safer Fleets Forums.

Justin was born and raised in the Trucking  business.  He has worked with hundreds of industry suppliers over the last two decades.  He has worked for major media brands including Heavy Duty Trucking and Fleet-Connection.  He is a board member of Trucker Buddy and a frequent contributor to Fleet-Connection.

Lindsay has never been shy about getting things done.  She brings years of communications and operations experience from working with start-ups to launching new events. She graduated from a tiny school called Pomona College with degrees in English and Media Studies. Lindsay lives in Long Beach with her husband Robbie

Dayton is the world’s greatest data scientist.  He maintains our databases, finds ways to keep them updated, develops new segmentation opportunities for us, and is the brains of our operation.