Wabash Acquires TrailerHawk.ai to Enhance Trailers as a Service Line

Last Updated: February 23, 2025By

In a strategic move to bolster its Trailers as a Service (TaaS) offering, Wabash has acquired TrailerHawk.ai, a company renowned for its advanced cargo security and smart access management technologies. This acquisition aims to enhance freight security, provide real-time visibility, and deliver data-driven insights to Wabash’s TaaS customers.

Elevating Trailers as a Service (TaaS)

Wabash’s TaaS program is a flexible trailer subscription service designed to help logistics providers scale their operations efficiently. The service includes on-demand trailer pools, nationwide maintenance support, and actionable data insights powered by the Wabash Marketplace platform. By integrating TrailerHawk.ai’s technology, Wabash is set to offer:

  • Advanced Cargo Security: Smart access management ensures freight integrity throughout its journey.

  • Verified Asset Chain of Custody: Actionable insights provide confidence and clarity for every shipment.

  • Operational Flexibility: Seamless integration into TaaS helps customers adapt quickly to industry shifts and scale efficiently.

Mike Pettit, Wabash’s Chief Growth Officer, emphasized the significance of this acquisition: “By integrating TrailerHawk.ai’s technology into our TaaS program, we’re offering logistics providers a unique advantage—superior cargo security, real-time visibility, and data-driven insights that help protect assets and streamline operations.”

Addressing the Surge in Cargo Thefts

The acquisition comes at a critical time, as cargo thefts have been on the rise. Verisk CargoNet reported a 27% increase in cargo theft incidents year-over-year, reaching a record 3,625 cases across North America. The average value per theft also climbed by 7.7% to $202,364. Integrating TrailerHawk.ai’s security solutions into Wabash’s TaaS offering is a proactive measure to combat these escalating threats.

Leadership and Innovation

As part of the acquisition, TrailerHawk.ai’s Founder and CEO, Brett Suma, will join Wabash to lead the development and scaling of innovative solutions tailored to logistics providers. Suma’s firsthand experience with Wabash’s TaaS platform positions him uniquely to refine and expand offerings for third-party logistics providers, carriers, and shippers. Expressing his enthusiasm, Suma stated, “Having experienced Wabash’s TaaS platform as a customer, I’ve seen its ability to transform logistics operations. I’m thrilled to join the Wabash team to continue innovating and delivering smarter, more secure solutions for the industry.”

The Role of Trailer Pools in Empowering Small Carriers

Trailer pools, a key component of Wabash’s TaaS, enable small trucking companies to meet large shippers’ trailer requirements. This access allows them to build networks of consistent freight, a domain traditionally dominated by large for-hire carriers. By offering flexible trailer solutions, Wabash empowers smaller carriers to compete more effectively, fostering a more inclusive and dynamic logistics ecosystem.

A Commitment to Innovation and Customer-Centric Solutions

This acquisition underscores Wabash’s dedication to merging physical and digital technologies, creating connected ecosystems that drive efficiency and reliability across the supply chain. By enhancing their TaaS offering with advanced security features, Wabash is not only responding to current industry challenges but also setting new standards for operational excellence in logistics.

In an industry where security, efficiency, and adaptability are paramount, Wabash’s strategic integration of TrailerHawk.ai’s technologies into their TaaS program exemplifies their commitment to providing cutting-edge solutions that meet the evolving needs of logistics providers.

For more information, check out the Wabash TAAS site here.