Truck Buying Trends for 2025

Last Updated: January 4, 2025By

Let’s face it: the trucking industry in 2025 feels like being stuck in a high-tech episode of “Survivor.” Between futuristic tech upgrades, looming 2027 diesel regulations, and the constant quest for efficiency, managing a fleet of Class 8 trucks requires more than just mechanical know-how. It requires an ability to roll with the punches—and maybe a sense of humor.

Here’s a roundup of what’s happening with Class 8 trucks this year and why fleet managers should pay attention (and maybe stock up on coffee).

Electric Trucks: Shocking the Industry (Literally)

Electric Class 8 trucks aren’t exactly new in 2025, but they’ve gone from being the “we’ll see” option to the “you’d better see” option. Major manufacturers are rolling out models with ranges exceeding 500 miles, fast-charging capabilities, and more torque than a gym full of bodybuilders. However, they come with a price tag that might make you wonder if you should’ve invested in Bitcoin back in 2013.

What’s New:

  • Battery advancements now allow for faster recharging (think under an hour instead of the dreaded “lunch-break-plus-nap” scenario).
  • Regenerative braking systems are smarter than ever, so you can recover more energy—like your truck is trying to win an efficiency contest.
  • Charging infrastructure? Better, but still spotty. Think of it as a nationwide scavenger hunt, only the prize is keeping your truck running.

Fleet Consideration: If you’re thinking about electrifying your fleet, you’ll need to weigh the cost of trucks against infrastructure investments. Also, prepare for the inevitable arguments about who gets to use the charger first.

Hydrogen Fuel Cell Trucks: Fuel of the Future?

Hydrogen fuel cell Class 8 trucks are creeping onto the scene like the quiet kid in the back of the class who suddenly knows all the answers. These trucks offer a promising alternative for long-haul routes, with refueling times comparable to diesel and emissions that consist of…water vapor.

What’s New:

  • More manufacturers are jumping on the hydrogen bandwagon, and refueling stations are slowly multiplying (emphasis on slowly).
  • Improved fuel cell efficiency means these trucks are becoming less “cool science experiment” and more “viable option.”

Fleet Consideration: The technology is promising, but unless you’re in California or another hydrogen-friendly region, you might be better off admiring these trucks from afar—for now.

Autonomous Features: Your Truck Is Smarter Than You

Remember when cruise control was a big deal? Well, now Class 8 trucks practically drive themselves. In 2025, semi-autonomous features like adaptive cruise control, lane-keeping assistance, and automatic emergency braking are standard fare. And let’s not forget about the fully autonomous prototypes that’ll be here…someday.

What’s New:

  • Enhanced AI allows trucks to adapt to traffic patterns and even predict weather-related challenges. Yes, your truck can now outsmart your local weatherman.
  • Remote monitoring systems let fleet managers watch their trucks in real-time, so you’ll always know when Bob takes a “shortcut” through that questionable dirt road.

Fleet Consideration: These features improve safety and efficiency, but don’t get too comfortable—drivers still need to pay attention. For now, anyway.

Diesel Trucks: The Clock Is Ticking

Let’s talk about the elephant in the room—or rather, the diesel engine in the room. With the 2027 emissions regulations looming like a pop quiz no one studied for, diesel is under more pressure than ever. Manufacturers are scrambling to meet the new standards while still delivering the performance fleets expect.

What’s New:

  • Advanced exhaust aftertreatment systems are becoming the norm, and let’s just say they’re not cheap.
  • Diesel engines are getting lighter and more efficient, which is great…until you remember those regulations still looming overhead.
  • Biofuels are gaining traction as a “have-your-cake-and-eat-it-too” option for reducing emissions without abandoning diesel entirely.

Fleet Consideration: If you’re sticking with diesel, start planning now. Retrofitting older trucks might be an option, but don’t expect it to be cheap or simple. And if you’re buying new, ensure your trucks can handle the 2027 regulations—because time flies when you’re navigating compliance.

Connectivity: Big Brother on Wheels

In 2025, Class 8 trucks are more connected than ever, thanks to advanced telematics and fleet management systems. These trucks can tell you everything, from their exact location to the last time someone dared slam the brakes.

What’s New:

  • Predictive maintenance tools can alert you to potential issues before they happen. It’s like your truck has a sixth sense…or just a lot of sensors.
  • Driver monitoring systems can provide feedback on driving habits, which is great for safety but less great if you hate being called out by a machine.

Fleet Consideration: Embrace the data. It’ll save you money and headaches in the long run—even if your drivers complain about being micromanaged by their trucks.

The Takeaway: Choose Your Battles Wisely

Class 8 trucks in 2025 are a mix of exciting possibilities and logistical headaches. From electrification and hydrogen fuel cells to smarter technology and tighter diesel regulations, fleets have more options (and challenges) than ever before. The key is to plan strategically, embrace innovation where it makes sense, and prepare for the inevitable curveballs—because in trucking, there’s always another curveball.

So, take a deep breath, grab your coffee (or something stronger), and start mapping out your fleet’s future. And remember: whether it’s electric, hydrogen, or good old diesel, the road ahead is anything but boring.