Setting Safety Benchmarks for New Fleets

Welcome to your first year as a fleet professional! Consequently, establishing strong safety and efficiency standards is your top priority. Recent industry data shows that adopting technology helps new fleets succeed. For instance, the SambaSafety 2025 Telematics Report reveals that 88% of fleets now use telematics for safety. Therefore, you must embrace this technology to set your initial performance benchmarks. You should focus on metrics like harsh braking, speeding events, and seatbelt usage right away.

Harnessing Telematics for Driver Coaching

Small fleets often worry about the cost of technology. Nevertheless, telematics systems from companies like Geotab and Verizon Connect offer affordable solutions. These tools give you the real-time data you need for predictive maintenance and proactive driver coaching. For example, when you track harsh braking events, you can directly address the specific drivers who need help. By using this data, you can build a safety program that focuses on continuous improvement. This approach not only improves driver habits but also helps reduce your long-term insurance and maintenance costs significantly.

Interpreting Data and Reducing Risk

Many fleets struggle with data interpretation; in fact, 66% cite it as a major challenge, according to SambaSafety. Consequently, look for telematics solutions that offer simple, actionable scorecards instead of just raw data. You need systems that automatically flag the most dangerous behaviors. Furthermore, consider that while 41% of fleets who share telematics data with insurers saw lower premiums, 79% of non-engaged fleets were never asked to share it. Therefore, actively engaging with your insurance broker using your safety data can be a smart, cost-saving move for your growing business. Ultimately, a focus on data-driven safety will secure your fleet’s future.

Next Steps for New Fleet Managers

Remember that your drivers are your most valuable asset. Therefore, investing in their safety through telematics is an investment in your company’s bottom line. Be sure to check out new OEM offerings, as many truck manufacturers now integrate telematics right into the vehicle, making adoption easier than ever. To learn more about current safety and technology trends, you can download the SambaSafety 2025 Telematics Report here: https://www.sambasafety.com/resource/2025-telematics-report. Also, see the latest on integrated solutions from companies like Verizon Connect or Geotab for more information: https://www.verizonconnect.com/fleet-technology-trends-report/ and https://www.geotab.com/blog/fleet-telematics-safety-efficiency-guide/.

Also read: Winning in Your First Year: A Guide to Driver Retention